Home sellers are able to recommend properties to friends and contacts directly from Google search results and their HomeFinder.com listings.
June 14, 2011 – (RealEstateRama) — HomeFinder.com has launched the new social application from Google known as “+1” , integrating it into the HomeFinder.com Single Property Website platform. HomeFinder.com is the first in the online real estate space to utilize Google +1, and joins online portals for Nordstrom, Best Buy and The Huffington Post in being first adopters of this new Google product.
Google +1 allows users to “like” Google searches for Single Property Websites, individual listings that each have their own unique URL and homepage. If users find the search result useful or just enjoy the linked site, they can hit the +1 icon. By +1-ing a result, it gives a recommendation and stamp of approval on the property and listing. The more +1’s on a result means the more recommended the home. Visitors to a Single Property Website also have the ability to see which site their friends and network recommend. The capability to view what your friends” +1’d” ideally lends more credence to a particular search result and assists in sifting through those that are irrelevant.
HomeFinder.com quickly developed and implanted Google +1 onto their National website with only four days of development. “HomeFinder.com strives to be first in the market to deliver new functionality. We continue to pursue development that allows consumers to interact with our content and provide the best home search tools to users. We are excited to demonstrate this once again in offering this built in function for Realtors through the Single Property Web site product”, said Doug Breaker, Vice President of Product Development.
Owned jointly by three leading media companies, Gannett Co. Inc., The McClatchy Co. and Tribune Co., the HomeFinder.com Network includes The Arizona Republic, Chicago Tribune, The Miami Herald, Los Angeles Times and The Indianapolis Star.