Easily Track the Rental Market with Zephyr Realtor-Developed Web Tool


San Francisco, CA – January 17, 2012 – (RealEstateRama) — Last year, Oliver Burgelman, long-time agent at Zephyr Real Estate, created www.pricesquares.com, a new web tool to demonstrate how the real estate market trends in San Francisco. That tool has now been augmented to include the rental market. This new feature shows how rental costs differ from neighborhood to neighborhood and offers an easy way to find rentals in San Francisco.

Price Squares, an invaluable method for following real estate pricing, availability and sales, is now equally useful for rental properties. The site’s map can be explored and customized by neighborhood and further customized within that neighborhood to a “price square” as small as one block. By signing up for the free membership, users will be notified of new listings, changes in existing listings and any other pertinent information. Membership is not required to navigate the site, but is necessary to receive updates.

Burgelman has devised a system where the information is easily available without using various sites, which may or may not always utilize the most current data available. The website is streamlined and intuitive, making it a very effective means of gathering useful data. Price Squares is designed to assist users in making informed decisions about properties, both for rent and for sale in the San Francisco market place. The website has a new, user-friendly interface as well as an appealing design with maps scaled dynamically to fit browser windows. Price Squares is easy-to-navigate with a variety of helpful information and tips as well as convenient instructions for maximizing its usefulness.

Originally developed for his personal use and that of his clients, the value of Burgelman’s website has received praise and recognition, creating quite a stir in the blogosphere including noteworthy mentions on Curbed SF and The Front Steps. “My best clients are my most informed clients, so I wanted to create a site where clients could crunch the numbers,” commented Burgelman. “That it has become a tool many people find helpful has been a delightful bonus.”

Burgelman, who partners with Mike Ackerman at Zephyr Real Estate, is one of the company’s Top Producers and is an e-PRO Internet Professional. He is a member in good standing of the San Francisco, California and National Associations of REALTORS® and is fluent in English, Dutch and French.

To learn more about Price Squares or information about other market areas, Burgelman may be contacted at ">.

About Zephyr Real Estate

Founded in 1978, Zephyr Real Estate is San Francisco’s largest independent real estate firm with $1.5 billion in annual gross sales in 2012 and a current roster of more than 200 full-time agents. In 2010, Zephyr launched its new website, which has earned two web design awards, including the prestigious Interactive Media Award. Zephyr Real Estate is a member of the international relocation network, Leading Real Estate Companies of the World; the luxury real estate network, Who’s Who in Luxury Real Estate; and the local luxury marketing association, the Luxury Marketing Council of San Francisco. Zephyr has six strategically located offices in San Francisco, a business center in Marin County, and serves a large customer base throughout the San Francisco Bay Area. For more information, visit www.zephyrsf.com.

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