Research Center Partners with N.C. Home Builder Associations, Green Councils to Keep Local Builders at Leading Edge of Mainstream Green Building


‘North Carolina Green Home Day,’ April 13th, Marked with Education on Green Home Building & Marketing

Upper Marlboro, MD – April 14, 2011 – (RealEstateRama) — Now more than ever, homebuyers are looking for homes that are comfortable year-round with no hot and cold spots, healthy indoor air quality, and lower operating and maintenance costs. A home built to the National Green Building Standard and third-party certified by the NAHB Research Center delivers all the benefits homebuyers are looking for in a new home in a cost-effective way. Participation in yesterday’s “North Carolina Green Home Day” events demonstrated that North Carolina’s home builders are poised to fulfill those consumer needs and are staying current on the latest green building education.

In partnership with six local home builder associations and three green building councils, the NAHB Research Center delivered educational and networking events yesterday at four locations around the state. Events in Charlotte, Greensboro, Raleigh, and Wilmington all included presentations on the ICC-700 National Green Building Standard, the NAHB Research Center’s certification to the Standard, how to maximize the value of the third-party verification process, and conveying the benefits of green homes to consumers.

“North Carolina has long been recognized as one of the nation’s leaders for building high-performance, green homes,” said Michael Luzier, president of the NAHB Research Center. “Over the last couple years in particular, green certification activity in the state has really exploded – we have close to 90 participating builders and more than 50 accredited verifiers there, and nearly 22 percent of all projects certified under the NAHB Research Center’s National Green Building Certification Program are in North Carolina.

“This shows that, increasingly, builders in North Carolina and across the country are turning to the National Green Building Standard to help them build high-performance homes with measurable benefits for buyers,” Luzier continued. “A home certified to the Standard is simply better for the environment and for the buyer – consumers who by a Green Certified home get a more comfortable place to live that will cost them less to maintain and operate compared to a code-minimum home. They get a truly green home.”

Builder groups who partnered to host the day’s events included (in alphabetical order) Coastal Green Built; Green Home Builders of the Triangle; Greensboro Builders Association; HBA of Durham, Orange & Chatham Counties; Home Builders Association of Charlotte; Home Builders Association of Raleigh – Wake County; Home Builders Building Professionals; Triad Green Building Council; and Wilmington-Cape Fear Home Builders Association. Each location also had staff from the NAHB Research Center, at least one local NAHB Research Center Accredited Green Verifier, and a local marketing specialist. Builders had an opportunity to discuss new green projects with their local verifiers one-on-one after the general sessions.

For more information on North Carolina Green Home Day and other National Green Building Certification program activities, visit or contact the NAHB Research Center online.

ABOUT THE NAHB RESEARCH CENTER: The NAHB Research Center, located in Upper Marlboro, Md., promotes innovation in housing technology to improve the quality, durability, affordability, and environmental performance of homes and home building products. Created nearly 50 years ago as a subsidiary of the National Association of Home Builders (NAHB), the NAHB Research Center has established itself as the source for reliable, objective information and research on housing construction and development issues. Through its various testing and certification services, the Research Center seal is internationally-recognized as a mark of product quality and an assurance of product performance.

Anne Holtz Schmick

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