NAACP OPENS FINANCIAL FREEDOM CENTER; NEXT PHASE OF PARTNERSIP WITH WELLS FARGO TO PROVIDE FINANCIAL EDUCATION, COMBAT RACIAL DISCRIMINATION IN MORTGAGE LENDING

April 4, 2011

News Conference at Grand Opening of NAACP Financial Freedom Center
with NAACP President and CEO Benjamin Todd Jealous,
Wells Fargo Executive Vice President, Social Responsibility, Jon R. Campbell

Location: 1816 12th Street, N.W., Washington, D.C.
April 4, 10 a.m.

Washington, DC – April 4, 2011 – (RealEstateRama) — The NAACP will announce the opening of the NAACP Financial Freedom Center, the next phase of an historic agreement with Wells Fargo & Co. (NYSE: WFC) to provide financial education and banking resources to consumers. The Center will be the headquarters of the NAACP Financial Freedom Campaign, an initiative to influence change in the banking industry, prevent unfair mortgage lending practices, protect the community against predatory mortgage lending practices, improve fair credit access, and promote sustainable homeownership, financial education and wealth building strategies in historically disadvantaged communities. The agreement with Wells Fargo and NAACP was initiated last year, and also includes a process for sharing data, assessing Wells Fargo’s lending and servicing practices, and shared accountability for progress.

WHERE: NAACP Financial Freedom Center
1816 12th St. NW, Washington, D.C.

WHEN: Monday, April 4, 2011, 10 a.m. (EDT)

WHAT: A special news conference and ribbon-cutting ceremony to commemorate the opening of the first-ever NAACP Financial Freedom Center and partnership with Wells Fargo.

WHO: Principals of the NAACP and Wells Fargo, including President and CEO Benjamin Todd Jealous; Jon R. Campbell, executive vice president of Social Responsibility at Wells Fargo; and Mike Golden, Washington, D.C. regional president, respectively, will be available for interviews and photo opportunities, along with staff members and team partners with the Center. The NAACP Financial Freedom Center will provide workshops on topics such as money management and home preservation through partnerships with community groups in the Washington, D.C. metro area.

Media contacts –
Ronald E. Childs
312-228-8807 (ph)
312-513-6787 (cell)