Carbutti and Co. Realtors LLC Selects iHomefinder’s IDX Solution


Berkeley, CA – July 30, 2013 – (RealEstateRama) — iHomefinder is pleased to announce that Carbutti and Co. Realtors LLC has selected iHomefinder IDX for their website. Carbutti and Co. is an independent, family-owned brokerage that believes in offering distinctive, one-on-one customer service. Jonathan Carbutti and his team have the insight, knowledge and tools to help their clients achieve their real estate goals whether they buying or selling a home in Connecticut. With iHomefinder’s IDX, this Connecticut brokerage offers premium MLS/IDX search for their clients and agents. iHomefinder has been an industry leader for over fourteen years offering secure and compliant IDX/MLS property search to realtors across the country. Showcasing Featured Listings and Open Homes listings are just two of the ways in which iHomefinder IDX helps keep clients engaged and coming back to the brokerage’s website over and over again. Carbutti and Co. now offers website visitors with complete and detailed IDX/MLS information and can stay in close contact with their visitors around the property listing information.

Optima IDX allows Carbutti and Co. to showcase their own inventory using the Featured Listings tool. This feature keeps the brokerage’s active listings automatically up-to-date and easily accessible by clients and leads. All the information contained in the Featured Listings pages comes directly from MLS data. Previously sold and off-market properties can also be added using the IDX solution. Another great way to highlight groups of listings using Optima IDX includes Saved Searches. Saved Search pages present website visitors with one-click searches that quickly drill down on a specific neighborhood or other sub-segment of the market. These pages show visitors the listings they want to see quickly and easily.

Open Homes allows website visitors to search for homes with scheduled open home times throughout the state of Connecticut. There are two options for visitors to search for Open Homes. Potential clients can either access this information through the main search form or they can access this information on a dedicated Open Homes Search page. Clients will also have access this information through the Mobile IDX tools, which are available on any smartphone, with no app to install or updates to download.

iHomefinder’s IDX solution helps brokers and agents alike turn their website visitors into leads and ultimately clients. Brokers and agents can track information about their lead’s search preferences and online requests through the IDX tools using Optima IDX’s Lead Management System. Optima IDX helps real estate professionals learn more about their clients’ wants and needs within the control panel. This valuable information will help them better tailor their service and communication to these clients. With the control panel, Jonathan and his team will be able to see all searches conducted, properties viewed by their website visitors, click-throughs and much more.

Timely, accurate information is critical in online real estate marketing. More and more prospects and clients are going online to conduct their real estate searches. By choosing to add Optima IDX solutions to their website, Carbutti and Co. Realtors are giving their clients and prospects a premium IDX/MLS search experience.

About iHomefinder
iHomefinder is a leading national provider of real estate search technology and websites. Using the Internet Data eXchange (IDX) standard, iHomefinder securely powers hosted property search and lead capture in thousands of real estate websites. We partner with a wide array of web designers to integrate our technology in real estate websites. We also maintain trusted relationships with hundreds of MLSs across the U.S. to provide licensed, accurate, and timely listing data. The company maintains a long-standing reputation for strict compliance with the local rules of each MLS.

In addition to serving real estate professionals, iHomefinder provides technical compliance and consulting services to innovative Internet marketing firms who require licensed access to national real estate listing data.

Established in 1997, iHomefinder is privately held and headquartered in the San Francisco Bay Area.

Next articleSimple IDX solution changes the way Kathleen Fineman manages her online real estate business